Chapter 3
Brand introduction

atelier helen

Walk-in wardrobe, Palm Jumeirah, Dubai, 2023

“Bespoke interior solutions transformed into timeless piece of art.

Atelier Helen provides bespoke interior services for luxury residential properties from the initial design concept to the onsite installation.

The brand designs and manufactures bespoke kitchens and built-in furniture limited only by imagination and brought to fruition with the finest handcrafted cabinetry.

The design service isn’t just about creating furniture, it’s about breathing life into your interior dreams. Each stage of the design and manufacturing process is expertly managed by a skilled team, from the initial appointment to the final adjustments.

Hanging Gardens of Babylon
The fabled tale of the Hanging Gardens of Babylon, renowned for their ethereal beauty and enchanting allure, serves as the captivating inspiration behind Atelier Helen’s MOD Kitchen. Just as the legendary gardens appeared to float amidst the sky, this kitchen exudes a sense of levitating grace and exquisite luxury.
MOD Kitchen, Upper East Side, 2024

“CINEMATOGRAPHIC EXCELLENCE OF
ABSOLUTE LUXURY.

Walk-in wardrobe, Monaco, 2023
Each and every element of our joinery receives the same level of attention to detail and personal care that makes it unique.
The wood is processed using state-of-the-art technology, with detailed wooden elements made exclusively by master artisans. It’s the perfect blend of old and new: luxury furniture that conforms to international standards.
Bespoke woodwork, Dubai, 2023
Dubai Marina, 2022
The shimmering reflections of skyscrapers dancing upon the crystal blue waters of Dubai Marina have inspired the wavelike patterns of bespoke woodwork featured in the exclusive residential project by Atelier Helen, creating a sense of harmony and tranquillity within the space.

represented
by private and
commercial collectors
worldwide

Each project we undertake is imbued with a touch of sophistication and refinement resonating with our clientele.

Most Shepel Furniture items are sought after by private collectors and commercial establishments worldwide. From opulent residential settings to prestigious commercial spaces, all furniture pieces elevate the ambience and allure of any environment they grace.

Chapter 6
Brands Artisans

ode to perfection

Shepel’ artisans, 2017
Shepel’ artisans, 2019
From the inception of the design concept to on-site white glove installation services, our interior design studio and custom furniture manufacturing businesses enable us to maintain complete control over the creation and execution process.

“The ability to enjoy the present moment is one of the most valuable things.

SHEPEL’ showroom in London, 2023
Each piece created by the SHEPEL’ is a testament to the mastery of the artisans who meticulously handcraft every detail.
At the heart of the group's ethos is the moto "Believers in the art of craftsmanship." It encapsulates the group's unwavering dedication to preserving and celebrating the time-honored tradition of artisanal furniture craftsmanship. Each piece created by the group is a testament to the mastery of the artisans who meticulously handcraft every detail, ensuring that each creation is a piece of art.
Chapter 2
Group owners

The visionaries

Alexandr and Helen Shepel in London showroom, 2023

“The emotions you experience while in your own home are always special and unique.

Alexander and helen shepel

SHEPEL’ Group is a family-owned interior design and furniture production company founded by a family of interior designers, Alexander and Helen Shepel, who are passionate about creating timeless, high-quality and sophisticated spaces.

The Group was created as a dream of a beautiful and luxurious life. Inspired by a diverse array of artistic languages, finding passion in architecture and nature, gives shape to the magnificence of a style to create innovative, contemporary furnishing design that aims to bring the beauty of art into everyday spaces.

In the Studio office in New York, 2024